FAAA hires marketing lead

John Summerhays
JOHN SUMMERHAYS
Financial Advice Association Australia - Head of Marketing and Communications
APPOINTMENT
FINANCIAL ADVICE ASSOCIATION AUSTRALIA
Date: 9 January 2024
Position: Head of Marketing and Communications
By Elizabeth Fry

Former BT veteran John Summerhays has been appointed head of marketing and communications at the Financial Advice Association Australia.

In the new role, Summerhays will help the FAAA's marketing and communications team raise awareness and understanding of the value of financial advice.

He is tasked with working on new initiatives for members and building awareness of the Certified Financial Planner qualification.

Sommerhays spent 11 years with BT Financial Group, working across financial advice, life insurance, superannuation, and private wealth.

Most recently, he was the local head of marketing at recruitment company PageGroup for over three years.

Commenting on the appointment, FAAA chief executive Sarah Abood said: "John's highly relevant background and experience, including wealth products, professional services and financial advice, make him a perfect fit for this important role."

Late last year, the association appointed former AMP executive Louise Trevaskis head of university and student programs.