AFA finds CEO in NZ

Helen Morgan-Banda has been named the chief executive of the Association of Financial Advisers (AFA).

She replaces Phil Kewin, who left the organisation earlier this year to take a similar role with the National Insurance Brokers Association.

Morgan-Banda comes from New Zealand, where she has spent more than a decade with chief executive roles of member-driven organisations including, most recently, the New Zealand Law Society. She was also the CEO of the Royal New Zealand College of General Practitioners.

AFA president Michael Nowak said Morgan-Banda's experiences align with the needs of the AFA. "Over the course of her career, Helen has managed significant disruption, akin to that currently being experienced by financial advisers. She has demonstrated a deep understanding of the issues being faced by our members and the broader industry and we believe she is the right person to lead us into the future."

Morgan-Banda has previous experience in finance and financial services in corporate affairs roles with AMP and ANZ in New Zealand. She will relocate to Sydney from New Zealand and will take over the organisation on 2 August.